Outsourcing is a great way to scale up your online or digital marketing.
So, what is outsourcing?
What is outsourcing?
Outsourcing simply involves you getting others to do work for you online which makes sense depending on your requirements, skills and budget.
You may have a need for a large quantity of content written for example if you are building an authority type site for your business or you may need a nice header or piece of software or even an ebook written or video made.
If you don’t have the time or skills to do the work yourself you can simply outsource the job by posting it on one or all of the many outsourcing sites available online.
Check out the video above to learn more about outsourcing.
Popular outsourcing site
Popular outsourcing sites include VWorker.com, Elance.com, Odesk.com and TextBroker.com. There are many other similar sites and a simple search online will find these for you.
Click this link to visit vWorker.com
But the sites listed above should be more than adequate for your needs.
Once you sign up and post your job you will have a huge number of people from all around the world including Pakistan, India, Philippines and English speaking countries such as the UK, America, Canada and Australia.
Once you receive bids for your work take your time to assess previous work carried out by the bidder and don’t be afraid to ask them questions to reassure yourself that they are the right person for your task.
You may occasionally have a bad experience when outsourcing your jobs but a few ways to guard against this include
- Being very specific in your requirements
- Being detailed with your instructions
- Don’t choose someone who has no feedback or previous experience
- Do check how many jobs they have completed and their feedback from other users
- Do ask questions before awarding the job.
The judicious use of outsourcing can be a great asset for your business. There are many tasks that are ideal for it but there are some that I would not outource-this is a judgment call for yourself and your business.
But it does offer you the opportunity to really scale up your digital marketing efforts regardless of whether you are only concentrating on one website or many.
Filed under Outsourcing