LinkedIn Ireland is one of the most powerful and popular social media sites, particularly for professionals and businesses alike.
However many accountants, solicitors, other professionals, small business owners, and others don’t know how to use LinkedIn effectively.
There are three critical aspects to exploiting LinkedIn to it’s full extent:
1. Ensuring your profile is full and comprehensive
2. Contributing and sharing well in discussions
3. Joining the most appropriate groups for you, depending on the purpose for which you intend using LinkedIn (this may be job seeking, business promotion or whatever purpose you may have in mind).
There are other great uses to which you can put LinkedIn but the three steps above are critical.
The two videos below should be helpful in clearing away some of the confusion surrounding how to use LinkedIn and help you get off to a good start. Once you start using LinkedIn and interacting on a regular basis you will discover how best to use it for your particular purposes.
One word of warning: like all social media sites you will need to be careful that your social media marketing does not become counterproductive by becoming a big time suck but this should not be a problem provided you decide at the outset which are the best social media platforms for you and being disciplined about your time management.